

If you’ve been hearing the hype about MB Chicken and haven’t tried it yet, December is your moment. Walk into MB Chicken for the very first time and your MB Big Mary®️ Burger is on the house, no catch, just the freshest, juiciest chicken burger of your life, free on your first order. For a brand built on Canadian fried chicken heritage and “made from scratch” quality, this is MB Chicken’s way of saying: taste us, then trust us.
The MB Big Mary®️ Burger is the global hero of the brand and widely celebrated as one of the best chicken burger options on any fried chicken menu. At its heart is:
A whole Grade A chicken breast, never processed or reformed, marinated and breaded in MB Chicken’s Signature recipe for maximum crunch and flavour.
Cooked to golden perfection in high‑heat fryers that lock in juiciness while creating a naturally crisp, golden crust.
Served on a soft sesame‑seeded bun with smooth mayo, crisp iceberg lettuce and the iconic pickle crown that nods to its North American roots.
Every bite delivers layers of texture crispy coating, juicy chicken, cool lettuce, creamy mayo and that tangy pickle hit exactly why food lovers across Canada and now India call it their go‑to big mary chicken burger.
The Big Mary was born in Newfoundland, Canada, where Mary Brown’s Chicken became famous for its hand‑breaded chicken and taters. As the brand expanded internationally, MB Chicken brought this signature burger to India, keeping the core recipe intact while serving it fresh with locally sourced poultry and produce.
This connection to a top Canadian fried chicken brand is part of what makes the burger special: you’re not just eating another sandwich you’re tasting a recipe that has been perfected over decades and loved across continents.
All through December, first‑time guests at MB Chicken can claim a FREE MB Big Mary®️ Burger with their first order in‑store or via participating ordering channels.
Valid for first‑time visitors or first orders as communicated in the campaign creatives.
You get a full‑size Big Mary burger made fresh to order—no downsized promo version.
Designed to let you compare your usual chicken burger with MB Chicken’s quality at zero risk.
The brand’s message is simple: once you try the Big Mary, you’ll understand why MB Chicken is quickly becoming a favourite among serious fried chicken fans.
MB Chicken could give away fries, drinks or discounts, but choosing the MB Big Mary®️ Burger as the hero of this “first-time free” campaign is deliberate. The burger perfectly represents MB Chicken’s values:
Fresh, never frozen chicken, prepared in‑store.
Hand-breading and real cooking, not just reheating.
A flavour profile that feels premium yet comforting—ideal for judging a brand’s true quality.
By letting you experience their flagship burger first, MB Chicken is confident you’ll taste the difference and come back for signature chicken, taters, poutine and more.
Visit an MB Chicken outlet for the first time this December.
Follow the instructions from in‑store staff or campaign posts (such as scanning a QR, placing your first order or signing up digitally) to unlock your free MB Big Mary®️ Burger.
Bite in, compare it with your usual burger, and decide which really is the best chicken burger you’ve had.
For anyone curious about MB Chicken, there’s no better introduction than a free, freshly made MB Big Mary®️ Burger from a top Canadian fried chicken brand. This December, your first visit could be the start of a new fried chicken obsession.